5-Ash BBQ Sauce
Label

Before the creators of 5-Ash BBQ Sauce officially launched their brand, they wanted to show potential distributors how their sauce might look on the shelf. For this label mockup, I chose a yellow-orange background to contrast with the red color of the rich tomato-based sauce and made a pattern of food doodles to add a little texture to the design. The owner’s grandson is the label’s star, his smiling face telling you everything you need to know about this delicious BBQ sauce!